Our story
WP Auto Publish was born from a very concrete need: to produce more high-quality content, faster, without burning out teams. At the outset, we were running several fast-growing media properties. Newsrooms were spending an inordinate amount of time repeating the same steps — preparing briefs, creating drafts, generating images, checking SEO metadata, scheduling publications, and catching duplicates. So we began building an internal tool to industrialize these stages, without ever compromising editorial standards.
The first prototypes automated draft creation from templates, then the addition of images and meta fields. We quickly integrated configurable prompts, publishing windows, daily quotas, and a de-duplication system. The result — massive time savings, more consistent publishing, and, above all, the ability for journalists and editors to focus on angle, verification, and added value.
Our conviction: automation should amplify editorial work, not replace it. Quality remains human; the machine handles the rest.
Over successive iterations, the tool became a true platform: managing prompt templates by topic and language, on-the-fly image generation, automatic taxonomy assignment, completion of SEO fields (titles, descriptions, structured data), and log/history tracking for every task. We also focused on interoperability: compatibility with major themes and plugins (Yoast / Rank Math), respect for team workflows, and smooth integration within managed hosting environments.
We then opened WP Auto Publish to other newsrooms and independent publishers. The feedback was immediate: greater consistency, fewer errors, and teams freed from repetitive tasks. This phase shaped our roadmap — improved parallelism, better observability (detailed logs, success metrics), and safeguards against collisions of ideas or sources.
A few milestones
- V1 — Automation of drafts and key metadata.
- V2 — Publishing windows, daily quotas, and robust de-duplication.
- V3 — Multi-language prompts, automatic images, advanced SEO compatibility.
- V4 — Controlled parallelism, comprehensive logs, actionable history, and a more open API.
How we work
- Editorial first: the tool adapts to your editorial line, not the other way around.
- Transparency: every action is traceable (logs, history, rollback possible).
- Reproducible quality: prompt templates and checklists to stabilize results.
- Performance & frugality: queues, smart retries, and controlled limits.
- Data respect: a privacy-by-design approach, collecting only what’s necessary for proper operation.
Today, WP Auto Publish powers teams that publish at scale without lowering their standards. We continue to iterate with one simple goal — make you faster on operations so you can be more demanding on editorial. If you share this vision, our story can become yours.